I posted on HN before heading to lunch (at my law firm) on day. Got tons of users that way (but not as many as I'd have gotten if I had an email signup form on the site...doh). I later learned it was the 9th-most-popular Show HN post ever. [1]
I also got some good traction posting on a couple subreddits, but I learned that you have to be very careful abiding by the rules about posting about your own stuff, and other details. After a couple posts with amazing trajectories that were shot down, I stopped even trying. I know some people have had more success by convincing their users to post there, which sidesteps much of the potential drama around self-promotion.
Do you mean my product or gnicholas's? If you mean our product the early adopters that we imagine are young locals who are searching what is to be attended in their area & tourists who are visiting and want to find what to do in the area.
More detailed:
Concerts:
- 20-40 age
- concerts as interest
- > 2-3 concerts per year
- male & female
- big cities
- music lovers
- following famous musicians
- Spotify/iTunes account
- who are missing interesting concerts
- who like local outgoings
- earn good money
- vote for music charts
- single
- artists
- Tech Enthusiasts
- students
Parties:
- 18-30 age
- night life lovers
- single
- big cities
- male & female
- music lovers
- social media users
- students
- Tinder users
- Friday and Saturday are out
- networking
- extroverts/ social
- travel/tourists
Sport:
- male
- 18-45
- read sport articles
- read sport websites
- watch sport on TV
- part of sport communities (social network, fan clubs)
- in relationship/married
- cities
- who are former or current athlete
- Livescore, etc. users
- Betting lovers
- ESPN/NFL/NBA Pass
- DAZN app user
- tourist
- students
Theater:
- 30-65
- high education
- top earners
- part of cultural groups
- politics/actual news
- society activists (NGOs, Foundations, etc.)
- in relationship/married
- male & female
- high social status
- artists
Tech Enthusiasts:
- people who like to test new stuff
Those are all pretty specific avenues you can use to capture users!
Perform cheap/reasonably cheap (for your goals) advertising, like in Arts and Culture type newspapers, billboards or building-side ads.
Digital ads on social media like Instagram and dare I say TikTok, geotargeted in the areas your app is bringing up the most events/where your highest quality users can even potentially be.
Comments
I posted on HN before heading to lunch (at my law firm) on day. Got tons of users that way (but not as many as I'd have gotten if I had an email signup form on the site...doh). I later learned it was the 9th-most-popular Show HN post ever. [1]
I also got some good traction posting on a couple subreddits, but I learned that you have to be very careful abiding by the rules about posting about your own stuff, and other details. After a couple posts with amazing trajectories that were shot down, I stopped even trying. I know some people have had more success by convincing their users to post there, which sidesteps much of the potential drama around self-promotion.
1: https://news.ycombinator.com/item?id=6335784
I feel bit ashamed that I heard about HN just last week, although I am in a search of early adopters for quite a bit. :D
Who, demographically, maybe even stereotypically, do you envision your product helping?
Do you mean my product or gnicholas's? If you mean our product the early adopters that we imagine are young locals who are searching what is to be attended in their area & tourists who are visiting and want to find what to do in the area.
More detailed:
Concerts: - 20-40 age - concerts as interest - > 2-3 concerts per year - male & female - big cities - music lovers - following famous musicians - Spotify/iTunes account - who are missing interesting concerts - who like local outgoings - earn good money - vote for music charts - single - artists - Tech Enthusiasts - students
Parties: - 18-30 age - night life lovers - single - big cities - male & female - music lovers - social media users - students - Tinder users - Friday and Saturday are out - networking - extroverts/ social - travel/tourists
Sport: - male - 18-45 - read sport articles - read sport websites - watch sport on TV - part of sport communities (social network, fan clubs) - in relationship/married - cities - who are former or current athlete - Livescore, etc. users - Betting lovers - ESPN/NFL/NBA Pass - DAZN app user - tourist - students
Theater: - 30-65 - high education - top earners - part of cultural groups - politics/actual news - society activists (NGOs, Foundations, etc.) - in relationship/married - male & female - high social status - artists
Tech Enthusiasts: - people who like to test new stuff
Those are all pretty specific avenues you can use to capture users!
Perform cheap/reasonably cheap (for your goals) advertising, like in Arts and Culture type newspapers, billboards or building-side ads.
Digital ads on social media like Instagram and dare I say TikTok, geotargeted in the areas your app is bringing up the most events/where your highest quality users can even potentially be.