There are categories of people eligible for the discount codes (i.e. everyone) and they use them to figure out who is using their service and why.
The split between men and women is likely to try and estimate how much concern there is for general health privacy vs women concerned about government going on witch hunts for abortion.
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Why on earth would there be separate coupons for men and women?
It's not exactly that.
https://www.optery.com/optery-promo-codes/
There are categories of people eligible for the discount codes (i.e. everyone) and they use them to figure out who is using their service and why.
The split between men and women is likely to try and estimate how much concern there is for general health privacy vs women concerned about government going on witch hunts for abortion.
Ah, women’s health privacy vs men’s health privacy - kind of weird but understandable.