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This "good, fast, cheap, pick two" thing is peddled often, but it skips over the fact that costs also come down over time as technology improves. As an aerospace example, SpaceX's F9 is better, faster and cheaper than the competition.

The issue at Boeing is allowing things to swing deep into maximizing profit margins rather than forward-looking investment in technology improvements which reduce costs while maintaining or improving quality.

Waiting for technology to catch up to what you want is exactly what it means to be the sacrificing "fast".

They wouldn't have to be waiting for things to catch up if they were investing into R&D in the years leading up to the current failures. Boeing already isn't fast.

Investing in R&D usually eliminates cheap.

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