I don't think the issue with finding something suitable is that there are too many options to choose from. The problem is that search engines hate you, the data is shit (unsearchable) anyway, and people spent the last century brainwashing themselves into accepting ads and marketing saturating every facet of life.
sifting through twenty five types of tomato sauce
The examples here are strange. For the everyday products, you can't find out which one is the good one because they are no meaningful differences between most of them. The range of variants/colours/labels were cynically engineered to overwhelm you, occupy more display space, etc.
Discovery trumps creativity in the era of abundance.
It always did -- before this 'era', I mean. e.g. You can't get your novel published without getting the publisher to read it first. It doesn't matter if its good if you can't get it discovered.
Comments
I don't think the issue with finding something suitable is that there are too many options to choose from. The problem is that search engines hate you, the data is shit (unsearchable) anyway, and people spent the last century brainwashing themselves into accepting ads and marketing saturating every facet of life.
The examples here are strange. For the everyday products, you can't find out which one is the good one because they are no meaningful differences between most of them. The range of variants/colours/labels were cynically engineered to overwhelm you, occupy more display space, etc.
It always did -- before this 'era', I mean. e.g. You can't get your novel published without getting the publisher to read it first. It doesn't matter if its good if you can't get it discovered.