This is a popular sentiment among designers, but it is equally dangerous. The flash, sizzle, and aesthetics are a HUGE part of design. People make judgements in fractions of seconds, well before they have a chance to experience interactions or any of the deeper level design issues.
I've seen three of these redo's on HackerNews and each time the redesign is aesthetically much nicer. Sure there are some things that could be better if he understood the market or product context at a deeper level, but each service looked more professional/desirable.
I manage a team of designers and these would be great deliverables if the goal was to help establish a style guide for a brand. After this round, I would have a PM and a marketer work with the designer to optimize flow/content, but this is exactly what I'd expect from a visual designer.
Comments
This is a popular sentiment among designers, but it is equally dangerous. The flash, sizzle, and aesthetics are a HUGE part of design. People make judgements in fractions of seconds, well before they have a chance to experience interactions or any of the deeper level design issues.
I've seen three of these redo's on HackerNews and each time the redesign is aesthetically much nicer. Sure there are some things that could be better if he understood the market or product context at a deeper level, but each service looked more professional/desirable.
I manage a team of designers and these would be great deliverables if the goal was to help establish a style guide for a brand. After this round, I would have a PM and a marketer work with the designer to optimize flow/content, but this is exactly what I'd expect from a visual designer.
This whole thread is getting really dangerous
managing "flow" post-hoc visual design is a ux nightmare.