Internet content is largely non exclusive and infinitely replicable.
Even the RIAA gave up and embraced the web, if begrudgingly.
Single edition single article news is simply a different type of good/product on the web. When publishers realise this and do what Spotify/QQ have done for pop music, then they'll get the additional revenue they seek.
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We wanted music withóut paying for CDs.
Internet content is largely non exclusive and infinitely replicable.
Even the RIAA gave up and embraced the web, if begrudgingly.
Single edition single article news is simply a different type of good/product on the web. When publishers realise this and do what Spotify/QQ have done for pop music, then they'll get the additional revenue they seek.