Pet peeve: conjecture stated with the adverb "actually."

It’s a guess, man. And I am not convinced. Consider that the traffic for that page is still higher now – a data point in favor of "frictionless sharing" if, say the company is testing randomly enabling it for certain articles. Separately, the fact is now you contributed a page view and perhaps a tiny bit of ad revenue in response to seeing an auto-shared article.

It probably does still matter.