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Comment on Starbucks claims $181M in revenue from unused gift cards (2022)parent

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That's not how accounting works. Revenues are not recognized until they are earned.

You've described accrual accounting. I believe publicly traded companies (including Starbucks specifically) are held to GAAP which includes accrual accounting; but private businesses can choose between accrual accounting and cash accounting (but, afaik, you can't switch willy-nilly).

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