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Comment on Why does Price (not) matter in data?

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Aren't the switching costs the issue with large customers.

Not necessarily. Switching cost is an issue when the effort to switch is bigger than the potential benefits of switching (where benefit can be added functionality or lower costs).

For instance, average Snowflake bill is $300k and many Snowflake customers (almost 400) pay more than a million per year. If you can cut that in half by augmenting Snowflake with IOMETE that's a pretty sweet deal.

No need to switch (that's a hard sell for an early stage startup to enterprise customers), but just augment...

How? By transitioning some of the compute load to IOMETE data lake. IOMETE charges a flat fee compared to Snowflake's consumption-based model. By cutting Snowflake compute consumption (often 5x or more the price of an AWS instance) organizations can save a lot.

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