If you're technical:
Build the first (scrappy) version yourself and do some initial testing with potential users
If you're not:
Do customer development by talking to customers and verifying that there is a need and that they will pay. then, with data in hand, try to get a technical co-founder that shares your vision to help you build it
well visual mockups help you explain the idea better to customers as they can see the actual thing.. i've known some people to have pre-sold their products through mock-ups.. because it solves a huge problem that the customer is facing
Comments
If you're technical: Build the first (scrappy) version yourself and do some initial testing with potential users
If you're not: Do customer development by talking to customers and verifying that there is a need and that they will pay. then, with data in hand, try to get a technical co-founder that shares your vision to help you build it
Is it worth doing visual mockups for my customer development? Or just explaining the idea
well visual mockups help you explain the idea better to customers as they can see the actual thing.. i've known some people to have pre-sold their products through mock-ups.. because it solves a huge problem that the customer is facing