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Comment on “Churn” isn't a metric, it's people rejecting you–grow from it

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Churn greater than about 10% is a death sentence for a SaaS business. And it's a metric every investor will ask about and every potential employee ought to.

I assume you're talking about monthly churn. But I thought an industry average was higher churn than that.

I'm sure it depends somewhat on the type of SaaS you are running.

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