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Comment on Google: Focus on the User

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Antitrust issues occur when you use your dominance in one market to give you an unfair advantage in another. I think FB, Twitter,and MySpace are using this to advertise Google just might be doing that. The focused language on how the results are what Google would come up with naturally if they weren't forcing the "inappropriate" G+ results is a little over-the-top to be natural, IMO.

I believe Facebook's position on use of competing technologies in Facebook apps is relevant: http://news.ycombinator.com/item?id=2291336 (Google Adsense banned from Apps)

And less seriously: http://techcrunch.com/2011/07/15/google-ad-on-facebook-is-ba... (Google+ Ad banned)

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