Don’t listen to anyone telling you that cold calling doesn’t work. It works!
You want to get a step-by-step book that you can relate to. I had to read five or six of them before I found one that really spoke to me. It was an uphill battle. But, eventually even I, a gruffy nerd, started landing appointments.
Cold calling is a little bit like getting up in the morning to do a hard work out. You have to motivate yourself. You can do it.
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Don’t listen to anyone telling you that cold calling doesn’t work. It works!
You want to get a step-by-step book that you can relate to. I had to read five or six of them before I found one that really spoke to me. It was an uphill battle. But, eventually even I, a gruffy nerd, started landing appointments.
Cold calling is a little bit like getting up in the morning to do a hard work out. You have to motivate yourself. You can do it.
getting up in the morning to do a hard work out.
Except you're dragging with you hundreds of people still in bed.
There's no question cold calling is a negative-sum game. But people gotta eat, even the ones without skills, myself included.