When making the offer in April 2022, I don’t think he anticipated the collapse of the ad sales at all.
The basic template probably looked like a typical private equity buyout: maintain existing revenue, cut costs to a minimum, load the company with debt to reduce the acquirer’s direct downside risk… And the crypto angle would be all personal upside on the short term, raking in the cash from token pumps that stripped-down Twitter wouldn’t be interested in policing.
When making the offer in April 2022, I don’t think he anticipated the collapse of the ad sales at all.
I'm more inclined to believe that he was aware of the macro-economic conditions in 2022 when making the offer. Besides, he gave numerous speeches proclaiming that he was making the offer not primarily to make Twitter a profitable business.[0]
raking in the cash from token pumps that stripped-down Twitter wouldn’t be interested in policing.
There isn't much meat on this bone.
For some perspective, Jeff Bezos bought Washington Post for $250M.[1]
Elon could afford without a sweat 3 or 4 such media organizations to manipulate information flow as he sees fit. With far better results than owning a social media platform.
Comments
When making the offer in April 2022, I don’t think he anticipated the collapse of the ad sales at all.
The basic template probably looked like a typical private equity buyout: maintain existing revenue, cut costs to a minimum, load the company with debt to reduce the acquirer’s direct downside risk… And the crypto angle would be all personal upside on the short term, raking in the cash from token pumps that stripped-down Twitter wouldn’t be interested in policing.
I'm more inclined to believe that he was aware of the macro-economic conditions in 2022 when making the offer. Besides, he gave numerous speeches proclaiming that he was making the offer not primarily to make Twitter a profitable business.[0]
There isn't much meat on this bone.
For some perspective, Jeff Bezos bought Washington Post for $250M.[1]
Elon could afford without a sweat 3 or 4 such media organizations to manipulate information flow as he sees fit. With far better results than owning a social media platform.
[0] https://www.youtube.com/watch?v=cdZZpaB2kDM
[1] https://www.reuters.com/article/us-washingtonpost-bezos-idUS...