It can be in B2B. Most people at larger companies have to spend their budgets or risk losing it so you will often see people making any purchases now they project they will need in the next 6 months. Also for small businesses like mine I prepay for my SaaS products and buy any new equipment I need for tax purposes. Make sure that you allow customers to prepay for your product.
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It can be in B2B. Most people at larger companies have to spend their budgets or risk losing it so you will often see people making any purchases now they project they will need in the next 6 months. Also for small businesses like mine I prepay for my SaaS products and buy any new equipment I need for tax purposes. Make sure that you allow customers to prepay for your product.