It seems nowadays that each startup team is trying to out "quirky" one another. Everyone is screaming about how unique and edgy they are. "Yeah, our brogrammer is a world class Japanese chef from France, who enjoys Native American artwork when he's not kite surfing in Togo! #gnarlykittens"

After awhile it all just come across as obnoxious. Just tell me what you make and why I need to use it.