I'm quite worried about the viability of CO2 offset markets in the absence of legislative action from the US. Since the Supreme Court and Joe Manchin seem to have doomed our chances for stricter CO2 emissions regulation, what's going to incentive companies to purchase more offsets? Is there hope from Europe? China?
From a regulatory perspective, yes, there's a lot of pressure being generated in European markets. In the US, another thing we're starting to see is pressure from procurement managers at large companies like Salesforce. Since Salesforce is committed to a net-zero footprint, anyone selling software to Salesforce needs to at least report their emissions (we can help with that!)—and as more companies adopt similar policies, hopefully we'll see more market incentive to report, reduce, and offset
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I'm quite worried about the viability of CO2 offset markets in the absence of legislative action from the US. Since the Supreme Court and Joe Manchin seem to have doomed our chances for stricter CO2 emissions regulation, what's going to incentive companies to purchase more offsets? Is there hope from Europe? China?
From a regulatory perspective, yes, there's a lot of pressure being generated in European markets. In the US, another thing we're starting to see is pressure from procurement managers at large companies like Salesforce. Since Salesforce is committed to a net-zero footprint, anyone selling software to Salesforce needs to at least report their emissions (we can help with that!)—and as more companies adopt similar policies, hopefully we'll see more market incentive to report, reduce, and offset