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> On the other hand, I have heard stories of how Microsoft would often commit several teams to build a product to the same spec: the team that got something market-ready first was handsomely rewarded, and the teams that didn’t got reassigned to wash Bill Gates’s car.

Apple did this for iPhone; two teams, the leader of one became a senior vice president, the leader of the other makes thermostats.

This story is not proven. There exists counter evidence from the thermostats guy himself.

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