We tried with a very low-price plan and got a lot of interest & signups. The moment we raised the prices a bit to cover hosting costs, the interest went away.
I have to correct my partner here as his memory is a bit fuzzy. :) We tried a low tier price ($15/m vs regular $49/m) but it did not make any significant difference in signups.
We targeted the high-end of the WordPress market where we competed against Kinsta, WP Engine, Flywheel etc. And the problem there was they were "good enough" (and in some ways muhc better) as I mention in the blog post.
At the same time, the lowend SiteGround had prices below $5/m so we couldn't compete against them in that segment as we were paying more than that to Google Cloud.
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I have to correct my partner here as his memory is a bit fuzzy. :) We tried a low tier price ($15/m vs regular $49/m) but it did not make any significant difference in signups.
We targeted the high-end of the WordPress market where we competed against Kinsta, WP Engine, Flywheel etc. And the problem there was they were "good enough" (and in some ways muhc better) as I mention in the blog post.
At the same time, the lowend SiteGround had prices below $5/m so we couldn't compete against them in that segment as we were paying more than that to Google Cloud.