It's refreshing to read that. There is this whole lot of widely accepted, undeniable truths among entrepreneurs, investors and many others in the ecosystem, and it's really good to meet successful companies which dared to do what they thought they had to, no matter all the buzz around. I wonder how many companies fail for getting too distracted with this truckload of bullcrap. Maybe that's not the main reason, but I believe it's a contributing factor in many failures.