customer success was a secret weapon that’s massively overlooked and underfunded.
You are right about its importance, of course, but why do you say it is overlooked and underfunded? Almost everyone I know acknowledges that it is critical to success, and it get serious focus.
Because even though tons of people think customer success is important and give it focus, we talk to startups every week who are still under-resourcing it and not giving their team the right focus... even though they'd tell you they believe in the impact of customer success.
Comments
You are right about its importance, of course, but why do you say it is overlooked and underfunded? Almost everyone I know acknowledges that it is critical to success, and it get serious focus.
Because even though tons of people think customer success is important and give it focus, we talk to startups every week who are still under-resourcing it and not giving their team the right focus... even though they'd tell you they believe in the impact of customer success.