Comment on FIFA seeks $1B+ (per 4 years) from EA for name usageparentComments−tut-urut-utut4yOne can argue that exactly those four letters is what made this franchise successful.FIFA in the game name give it “official” branding, which they would never have otherwise.
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One can argue that exactly those four letters is what made this franchise successful.
FIFA in the game name give it “official” branding, which they would never have otherwise.