Comment on FIFA seeks $1B+ (per 4 years) from EA for name usageComments−Keyframe4yI don't think EA would lapse the license. Too much Tencent going on around the block to risk it. This might be a negotiation maneuver.−dncornholio4yIt definitely is. FIFA knows they're missing out on money big time. EA just published this to create leverage from their customers.
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I don't think EA would lapse the license. Too much Tencent going on around the block to risk it. This might be a negotiation maneuver.
It definitely is. FIFA knows they're missing out on money big time. EA just published this to create leverage from their customers.