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I moved from Boston to SF, to my current job, and I was offerend 5k for the relocation expenses, which was really useful, as when you are in the early 20s, even 5k is a luxury. I did throw away my furniture in Cambridge, shipped my car ( about 1.2k) and moved in here. That 5k helped in buying some new furniture, and downpayment for first/security for a rental, and of course the plane ticked and shipping of some boxes with my belongings.

My work, also provided me with a month and a half of free (temp) housing, until I found my own place (which was a real pain in SF). They also provided me with a rental car, until my car was shipped from the east coast.

Without all this help, I would have thought twice about moving in the Bay area. While 5k relocation assistance might be good enough for a young single person, it probably wont be for somebody with a family.

Great hackers don't have hard time finding jobs, so if you really want to attract the best, be willing to provide the above.

Also, I am not sure how is the situation in NYC, but I think some of the best programmers are in the SF Bay area, and few in Cambridge/Boston area.

But at the end of the day, if your idea is not apealing to people, it would be hard to attract them on money/perks basis.

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