I would guess that consumers kept it. Watching 10 movies using Blockbuster could cost the consumer around $50 (in Canada, anyway, where Blockbuster is still thriving because Netflix took more than a decade to get here). Watching 10 movies on Netflix is included in your fixed monthly cost, which is considerably less than $50/month.
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I would guess that consumers kept it. Watching 10 movies using Blockbuster could cost the consumer around $50 (in Canada, anyway, where Blockbuster is still thriving because Netflix took more than a decade to get here). Watching 10 movies on Netflix is included in your fixed monthly cost, which is considerably less than $50/month.
Edit: Or maybe what gamble said.
I pay $20/month to watch Blockbuster online (only supported by my DVD player I think), get unlimited DVD's in the mail, and unlimited trades in store.
I really like it, and it's nice to go get what I want when I'm in the mood, rather than hope the movie that arrives is something I feel like watching.