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Comment on UK to overhaul privacy rules in post-Brexit departure from GDPRparent

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The EU's upcoming ePrivacy Regulation[1] proposes, among other suggestions, to move cookie consent into the browser:

"Simpler rules on cookies: the cookie provision, which has resulted in an overload of consent requests for internet users, will be streamlined. The new rule will be more user-friendly as browser settings will provide an easy way to accept or refuse tracking cookies and other identifiers. The proposal also clarifies that no consent is needed for non-privacy intrusive cookies that improve internet experience, such as cookies to remember shopping-cart history or to count the number of website visitors."

[1] - https://ec.europa.eu/digital-single-market/en/proposal-epriv...

Google uses a dark pattern already so that law is screwed before it has even passed.

It's only screwed if regulators don't have the balls to take down Google.

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