Translation mine: According to Bloomberg, ByteDance's 2020 ad revenue was 183.1B RMB [US$28B, seems to be from 1], with Douyin making up 60% of that [corroborated by 2]... Overseas short video platform TikTok also makes up a small portion of that.
For growth [2]:
而据传，2019年字节跳动全年营收约1400亿元，其中广告收入约1200亿元
Translation mine: ByteDance's 2019 revenue was 140B RMB, of which 120B RMB was ad revenue.
So Douyin makes 60% * US$28B/year ~= US$17B/year for 2020 and 183/120 ~= 53% growth (2019 to 2020).
Thanks for translating these. BBC quotes the total revenue number at $34B. That would mean non ad revenue doubled from 3 to 6 billion dollars. I wonder what constitutes non ad revenue.
Comments
Reading Chinese news [0] on this:
Translation mine: According to Bloomberg, ByteDance's 2020 ad revenue was 183.1B RMB [US$28B, seems to be from 1], with Douyin making up 60% of that [corroborated by 2]... Overseas short video platform TikTok also makes up a small portion of that.
For growth [2]:
Translation mine: ByteDance's 2019 revenue was 140B RMB, of which 120B RMB was ad revenue.
So Douyin makes 60% * US$28B/year ~= US$17B/year for 2020 and 183/120 ~= 53% growth (2019 to 2020).
[0] https://finance.sina.com.cn/tech/2021-06-18/doc-ikqciyzk0383...
[1] https://www.bloomberg.com/news/articles/2021-04-16/bytedance...
[2] https://www.36kr.com/p/965252059471619
Thanks for translating these. BBC quotes the total revenue number at $34B. That would mean non ad revenue doubled from 3 to 6 billion dollars. I wonder what constitutes non ad revenue.
https://www.bbc.com/news/business-57522368