1. Is this something you want to spend time and money on?
2. If the above answer is yes, is the other party in a position to not care about time and money?
3. If the above answer no, and if you can prove that your trademark is older then talk to a lawyer.
4. Find out the following from the lawyer: If your case is strong, and how much money and time might be require to defend the trademark. Then and only then would I go ahead. And even then I'd see if I could talk to the other party (if my lawyer told me I was in the right) and settle the case.
Another cost factor: Is going the legal route more expensive than a rebrand?
And also keep in mind that sometimes you can be talking to a lawyer who just wants to rack up billable hours. So try to find one that really knows about IP and comes recommended to you...
Comments
1. Is this something you want to spend time and money on?
2. If the above answer is yes, is the other party in a position to not care about time and money?
3. If the above answer no, and if you can prove that your trademark is older then talk to a lawyer.
4. Find out the following from the lawyer: If your case is strong, and how much money and time might be require to defend the trademark. Then and only then would I go ahead. And even then I'd see if I could talk to the other party (if my lawyer told me I was in the right) and settle the case.
Another cost factor: Is going the legal route more expensive than a rebrand?
And also keep in mind that sometimes you can be talking to a lawyer who just wants to rack up billable hours. So try to find one that really knows about IP and comes recommended to you...