you kinda can in a lot of universities with big programs. There's a lot of "sports marketing" and "sports science" majors now that get a little loose with requirements and rigor. when done right, they can be good tools to prep athletes for life after playing (agents, marketing, phys ed instructors and coaches, etc.) but they also run the risk of being places for the football team to sleep through class and get an A for working out and attending video.