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Comment on San Francisco Set to Ban Unsolicited Phone Books

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Awesome.

A few years back I was on the board of my HOA (77 unit loft structure in downtown San Diego) and this was an issue that came up every quarter. We repeatedly asked for them to stop doing it - that it was wasteful, that it was unwanted solicitation against our CC&Rs, didn't matter. The phone company left 77 phone books in our lobby every time. Within the same day we had maintenance dump the whole lot in the recycling bin.

The main issue is that the recipients of the books aren't the clients, the advertisers are. That this is unwanted activity makes no difference to them. As long as they can claim to deliver a phone book, they can use that as a statistic for advertisers. If you want to stop this activity one tactic might be to alert major advertisers.

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