I don't necessarily agree that social is a blunder, but I do agree with the analogy of comparing social to a party. Just like having a party everywhere, all the time is not appropriate, so having social elements everywhere can quickly get old.
I go to Facebook when I want to see what my friends are doing, but I don't necessarily want to see what they are doing all the time. Imagine if social elements were deeply integrated into Google search, distracting you with stuff from friends every time you tried to do a Google search on a programming topic.
The challenge I think will be to see if Google can properly integrate social aspects where people will appreciate them, and leave them out of places where they will just be a distraction or a frustration.
Comments
I don't necessarily agree that social is a blunder, but I do agree with the analogy of comparing social to a party. Just like having a party everywhere, all the time is not appropriate, so having social elements everywhere can quickly get old.
I go to Facebook when I want to see what my friends are doing, but I don't necessarily want to see what they are doing all the time. Imagine if social elements were deeply integrated into Google search, distracting you with stuff from friends every time you tried to do a Google search on a programming topic.
The challenge I think will be to see if Google can properly integrate social aspects where people will appreciate them, and leave them out of places where they will just be a distraction or a frustration.