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Of course, the mother of all cross-language naming errors was when Chevrolet tried to sell the Nova in Mexico. In Spanish, "no va" means "it doesn't go".

> the mother of all cross-language urban legends

http://www.snopes.com/business/misxlate/nova.asp

Hey, it's still a good story, and makes a good point.

Then again, PinkelStar is actually even better. I am a native German speaker: PinkelStar is just funny, and the Dutch are known for their strange humor anyway - all credibility for investing would be lost, even if I'd accept that it could still be a huge hit outside Germany.

+1, I agree.

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