I thought that post was rather direct. The points of it were...
- anytime you enter a new market you are typically doing so from a competitive disadvantage
- to come from behind you need a unique strategy (rather than relying on a paint-by-number approach to business)
- it is at best close-minded to call any channel or model unequivocally dead across the board, especially if you do not know much about it
- the people that Chris was describing as impossible to beat established stars of today were indeed gray area players a few years back. If they would have "stuck to the rules" back then & used a similar analysis of the market back then as Chris offers today, then they never would have created their websites...which are now market leaders.
Comments
I thought that post was rather direct. The points of it were...
- anytime you enter a new market you are typically doing so from a competitive disadvantage
- to come from behind you need a unique strategy (rather than relying on a paint-by-number approach to business)
- it is at best close-minded to call any channel or model unequivocally dead across the board, especially if you do not know much about it
- the people that Chris was describing as impossible to beat established stars of today were indeed gray area players a few years back. If they would have "stuck to the rules" back then & used a similar analysis of the market back then as Chris offers today, then they never would have created their websites...which are now market leaders.