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Comment on Tips for Founders Sales: Lessons from Starting Two B2B Startups

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A lot of these types of posts about B2B assume you are selling a product >$1k... there are lots of B2B that are for less than that and so you can't really apply most of these approaches.

If you're selling a B2B product for <$1K, you'll probably need the customer to come to you instead of you reaching out to them. This could be through strong marketing and branding.

I only have experience with >$1K B2B which implied outbound sales (company contacts potential customers).

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