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Comment on 3D printing could reduce raw material needs by 90%

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For me, the point of interest comes from locking down a blueprint distribution model. Everyone can print certain items depending on their access to raw materials/power/specification of fab, but depending on how much they pay for the 'blueprints' will be the difference between generic and premium branding with every tiny difference in between.

Why would someone pay more for "premium branding" on something they print on their own machine?

Granted I don't understand why people pay more for branded clothes either.

The point of premium branding is in fact to prove that you can afford to pay more. http://en.wikipedia.org/wiki/Veblen_good

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