When I worked in the service industry, my shift was 90% waiting for customers, 10% responding to them. Podcasts allowed me to keep my eyes up and look available to help, and were something that I could put down without worrying about keeping my place.
The benefit of podcasts is that they work when other forms of media don't work. I agree that they don't make good competitors to books and other more dense mediums.
Comments
When I worked in the service industry, my shift was 90% waiting for customers, 10% responding to them. Podcasts allowed me to keep my eyes up and look available to help, and were something that I could put down without worrying about keeping my place.
The benefit of podcasts is that they work when other forms of media don't work. I agree that they don't make good competitors to books and other more dense mediums.