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Comment on Canon rush to reassure investors as camera profits plungeparent

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I know lots of historically loyal Canon shooters who have recently switched to Sony A or Nikon Z; I know others who are seriously considering a Panasonic DC-S1 or a Fuji GFX 100. I don't know anyone who has gone the other way. That's really not a good place to be.

It's obvious from the heavy price cutting that EOS M is struggling. EOS R isn't a disaster, but it's a big disappointment. Canon are still lagging well behind Sony in sensor quality and Panasonic in video functionality; their mirrorless offerings aren't capitalising on Canon's historical advantage in terms of ergonomics.

Canon still make good cameras and good lenses, but there's no obvious reason to buy into the Canon ecosystem unless you're an existing Canon customer, nor is there any sign of Canon turning things around.

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