Though I may simply be ignorant to their plans, I have yet to see compelling evidence that Twitter really knows how on earth it can really monetize itself. My guess (as I said in an earlier Tweet) is that the network itself is worth millions of dollars to businesses (quite likely even more than the $3.7 billion valuation) but I don't see how it translates into real revenue for Twitter, the company, as operator of that network.
One of the things that's always amazed me about Twitter is that with everything the company has done to make a really cool service, they seem to be in the absolute worst position possible to actually monetize that service.
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Though I may simply be ignorant to their plans, I have yet to see compelling evidence that Twitter really knows how on earth it can really monetize itself. My guess (as I said in an earlier Tweet) is that the network itself is worth millions of dollars to businesses (quite likely even more than the $3.7 billion valuation) but I don't see how it translates into real revenue for Twitter, the company, as operator of that network.
One of the things that's always amazed me about Twitter is that with everything the company has done to make a really cool service, they seem to be in the absolute worst position possible to actually monetize that service.