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Comment on Hertz Wanted a Cool Website: It Ended Up with a $32M Legal Nightmare

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I'd wager Accenture is at fault but what a dinosaur Hertz is, outsourcing this and failing. They should outsource the CEO & board too, clearly they are too incompetent to manage a modern company and brand.

It would be really interesting to know how this played out, but yeah Hertz seemed to outsource ... to oblivion here. Apparently to the point they stuck with Accenture way to long and kept paying out the money for squat.

You'd think even a small in house development team who would team up with the Accenture team would pretty quickly spot some of these kinds of problems... but apparently they didn't do that? That's some serous mismanagement.

Or their development team was made up from people they got from Accenture. It's not uncommon for large consultant agencies to place staff at clients where they've worked on projects before. Those people, of course, have divided loyalties.

Hertz paid Accenture to do a study on whether they should hire in-house webdev or outsource it. Accenture analysis showed that outsourcing was best for them, and hiring Accenture was even better. /joking but who knows...

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