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Comment on Why Mailchimp is no longer in the Shopify App Storeparent

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hw

As an app developer the updated T&C really threw me off. How are they going to enforce apps sending back data to Shopify? What happens if a merchant has 5 apps, and each one of them sends back a different phone number or name for the customer?

Also, how does one determine if data collected on behalf of an entity needs to be send back to Shopify? Say there's a contact form app. Anyone can fill out that form (investors, analysts, vendors, partners, as well as actual customers). Is the app then required to send that data back to Shopify? How does one make the differentiation, aside from only syncing back to Shopify if the customer exists on Shopify (this isn't clarified in the terms)

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