"...visitors are very upset if Mike has previously promised to meet with them at a certain time, but when that time comes around, Mike is nowhere to be found. This happens because Mike doesn’t know what time it is. At his secretary’s recommendation, Mike signs up for a WhatTimeIsIt.com account. Now, whenever Mike is wondering about the time, he simply logs onto WhatTimeIsIt.com, enters his username and password, and finds out the current time."
Years have passed and now, if Mike can't think of an eco-friendly alternative to a paper coffee cup, he can go to the ecoalternatives website to find out he could get a stainless steel coffee mug with autoseal and thermalock instead. Eureka! ;)
(I'm honestly not sure if that's really the equivalent of a paper cup - personally I'd think a regular ceramic cup, 10 times cheaper, would be more accurate in reproducing the same functionality, but let's assume Mike is capable of figuring this one out without a website).
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It reminds me of the old, tongue-in-cheek piece by Joel Spolsky https://www.joelonsoftware.com/whattimeisit/
The described use scenario was as follows:
"...visitors are very upset if Mike has previously promised to meet with them at a certain time, but when that time comes around, Mike is nowhere to be found. This happens because Mike doesn’t know what time it is. At his secretary’s recommendation, Mike signs up for a WhatTimeIsIt.com account. Now, whenever Mike is wondering about the time, he simply logs onto WhatTimeIsIt.com, enters his username and password, and finds out the current time."
Years have passed and now, if Mike can't think of an eco-friendly alternative to a paper coffee cup, he can go to the ecoalternatives website to find out he could get a stainless steel coffee mug with autoseal and thermalock instead. Eureka! ;)
(I'm honestly not sure if that's really the equivalent of a paper cup - personally I'd think a regular ceramic cup, 10 times cheaper, would be more accurate in reproducing the same functionality, but let's assume Mike is capable of figuring this one out without a website).
But chances are you already have a ceramic cup, so that suggestion wouldn't generate any sales.