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Comment on How A Half-Broken Halloween Promotion Smashed Revenue Records

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TBH, I was hoping to hear about Minecraft's release yesterday. Someone get Notch on HN...

I hope so too. Regarding halloween though, I'd wager that people who bought Minecraft over the weekend probably did it because of word-of-mouth excitement over the halloween update (in other words, they bought it because they heard about it from other people who were excited about the halloween update, and not because they were waiting for the halloween update themselves).

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