I can tell you made some very conscious choices about how to position the premium version of this tool, but from my perspective I think you've erred too far on the side of caution. I would recommend 3 changes that would keep the spirit of "not in your face" premium pushing, and yet increase the take-rate on paid customers.
* Be up-front (on the landing page) about what you get for free and simply allude to the fact that a power-user option is available
* The dashboard needs to know if I'm using this enough to warrant a premium account. On a dashboard note: once I've clicked a feed, I need an easy path back to the dashboard.
* I need to be able to broadcast somehow that I'm using this. If I "like" a story, why can't I have a goo.gl shortened url to the story wrapped by NewsBlur post to my twitter/facebook??
That dashboard idea is priority #1 (next to finishing up the iphone app). But I want it to be a really swell dashboard. Graphs, relevant data, not just the server puking aggregation on you.
I'm hesitant to go overboard on branding and pushing premium. Notice the logos nowhere to be found when you use the site. It's like a desktop app for the web.
And I'm also hesitant to wrap content in URLs like that. I don't know, shouldn't the URL go directly to the original writer?
Comments
I can tell you made some very conscious choices about how to position the premium version of this tool, but from my perspective I think you've erred too far on the side of caution. I would recommend 3 changes that would keep the spirit of "not in your face" premium pushing, and yet increase the take-rate on paid customers.
* Be up-front (on the landing page) about what you get for free and simply allude to the fact that a power-user option is available
* The dashboard needs to know if I'm using this enough to warrant a premium account. On a dashboard note: once I've clicked a feed, I need an easy path back to the dashboard.
* I need to be able to broadcast somehow that I'm using this. If I "like" a story, why can't I have a goo.gl shortened url to the story wrapped by NewsBlur post to my twitter/facebook??
Great work overall!!
That dashboard idea is priority #1 (next to finishing up the iphone app). But I want it to be a really swell dashboard. Graphs, relevant data, not just the server puking aggregation on you.
I'm hesitant to go overboard on branding and pushing premium. Notice the logos nowhere to be found when you use the site. It's like a desktop app for the web.
And I'm also hesitant to wrap content in URLs like that. I don't know, shouldn't the URL go directly to the original writer?