Comment on Why I won’t run another startupComments−duxup8y"Another time, I got interviewed on a startup-support radio show, only to be asked to sign a letter afterwards saying they’d given us R188000 in airtime. (I didn’t sign.)"What would the implications be if they signed?−sonnyblarney8yMy guess is that it would be a tax write off.They'd have little chance of securing that value in equity or whatever, and probably impossible to claim it as revenue.I mean they could do those things but it would be crazy.But they could try write off a 'loss' (something of value they gave away) as a tax shield.−rdiddly8yI assume they would claim "You now owe us R188000." (about $15,000)−joejerryronnie8yNo, if the company ultimately became a huge success, the radio station would claim $15,000 in very early equity.
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"Another time, I got interviewed on a startup-support radio show, only to be asked to sign a letter afterwards saying they’d given us R188000 in airtime. (I didn’t sign.)"
What would the implications be if they signed?
My guess is that it would be a tax write off.
They'd have little chance of securing that value in equity or whatever, and probably impossible to claim it as revenue.
I mean they could do those things but it would be crazy.
But they could try write off a 'loss' (something of value they gave away) as a tax shield.
I assume they would claim "You now owe us R188000." (about $15,000)
No, if the company ultimately became a huge success, the radio station would claim $15,000 in very early equity.