>In fact, it gives me a startup idea: the OPPOSITE of Groupon. People pay extra for a limited number of guaranteed spots at exclusive establishments.
If exclusive restaurants wanted to do this, they could easily do it themselves. (The fact that they largely don't is interesting and much-studied by economists.) What value would your hypothetical startup provide them that they couldn't attain simply by raising their prices or charging extra 'table fees' for popular times?
Interestingly enough, Aviary (Grant Achatz's new restaurant in Chicago) will be charing more $ for more highly desirable reservation times. Curious to see how this will work out for them.
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>In fact, it gives me a startup idea: the OPPOSITE of Groupon. People pay extra for a limited number of guaranteed spots at exclusive establishments.
If exclusive restaurants wanted to do this, they could easily do it themselves. (The fact that they largely don't is interesting and much-studied by economists.) What value would your hypothetical startup provide them that they couldn't attain simply by raising their prices or charging extra 'table fees' for popular times?
Interestingly enough, Aviary (Grant Achatz's new restaurant in Chicago) will be charing more $ for more highly desirable reservation times. Curious to see how this will work out for them.