In terms of real money, what comes out of it, is affiliate sales for companies + brand advertising.
Brand advertising is mostly worthless and gets talked up in value because it is even more worthless on national television.
But the kind of advertising that results in a sale is worth real money. Facebook either needs to start selling mortgages in house or develop better relationships with someone who sells mortgages.
Yeah, I haven't even added in the thought of brand advertising as well. That would add to the effect, as the child company also gains eventual brand recognition over time in that situation.
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I understood what you're saying. I think it's a great idea.
To the downmodders:
In terms of real money, what comes out of it, is affiliate sales for companies + brand advertising.
Brand advertising is mostly worthless and gets talked up in value because it is even more worthless on national television.
But the kind of advertising that results in a sale is worth real money. Facebook either needs to start selling mortgages in house or develop better relationships with someone who sells mortgages.
Yeah, I haven't even added in the thought of brand advertising as well. That would add to the effect, as the child company also gains eventual brand recognition over time in that situation.