So someone sees that, creates their own. Shows it to a friend. "Ooh, I want to do that for my cat too!" And since that person is just about to buy a new phone, they go and get one with Android. Then that person shows a friend their own new kitty "app" and that person who is getting a new phone ... repeat.
Everyone looks for a great big downpour instead of a light rain to change everything.
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How do revolutions begin? How do tipping points start? Here is a clue: http://www.youtube.com/watch?v=8ADwPLSFeY8
So someone sees that, creates their own. Shows it to a friend. "Ooh, I want to do that for my cat too!" And since that person is just about to buy a new phone, they go and get one with Android. Then that person shows a friend their own new kitty "app" and that person who is getting a new phone ... repeat.
Everyone looks for a great big downpour instead of a light rain to change everything.