RetailMeNot started out as WhaleShark Media and changed its name in 2013 after acquiring RetailMeNot.com, an Australian-based coupon site founded in 2006.
It actually started as RetailMeNot, a website run by two Australians. Whale shark media bought it, and then renamed their company to RetailMeNot. The website has always been RetailMeNot.com.
Huh, totally forgot about that! This was at least partially due to the fact that "WhaleShark Media" had become synonymous with large-scale fraud in some affiliate programs around this time.
RetailMeNot means don't charge me retail price and rather give me the discounted price by use of coupons found on the RetailMeNot website. It was a wordplay of BugMeNot.
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huh so thats what happened
It actually started as RetailMeNot, a website run by two Australians. Whale shark media bought it, and then renamed their company to RetailMeNot. The website has always been RetailMeNot.com.
It started out as bugmenot, for sharing logins to web sites to deal with mandatory signups.
Yep. This is actually the secret to their (initial) SEO success.
That's really interesting. Can you elaborate?
ya know, thats exactly how I read the statement I quoted........
Huh, totally forgot about that! This was at least partially due to the fact that "WhaleShark Media" had become synonymous with large-scale fraud in some affiliate programs around this time.
RetailMeNot is a weird name isn't it? "don't sell stuff (to me)" for a site for selling stuff (to me)!?
RetailMeNot means don't charge me retail price and rather give me the discounted price by use of coupons found on the RetailMeNot website. It was a wordplay of BugMeNot.
If you read it as "don't sell me stuff at retail price" then it makes more sense.