You could try introducing a tiered pricing model. Allowing users on a lower tier to trial features on a higher tier (or introducing the higher-tier features at a limited mode) might help convert users up.
This is what we're looking at with our new startup. We have a core featureset that will probably carry a subscription but other than scaling with more 'users' (in our case, employees), I'm not sure of other ways to increase the price without screwing people.
Comments
You could try introducing a tiered pricing model. Allowing users on a lower tier to trial features on a higher tier (or introducing the higher-tier features at a limited mode) might help convert users up.
This is what we're looking at with our new startup. We have a core featureset that will probably carry a subscription but other than scaling with more 'users' (in our case, employees), I'm not sure of other ways to increase the price without screwing people.