They are in the business of writing interesting stories. If you have an interesting story like "I totally kicked Googles ass in all benchmarks", they may write about you. Give people the interesting story that their viewers could like, and you may get covered.
Don't give them the facts and expect them to make an interesting story out of the facts, give them the interesting story straight up. People are lazy, nobody wants to convert a screencast into an interesting story.
Your tool 'beating' googles tool is mildly interesting, but it's still not very compelling. Your being a tiny startup is not too exciting either. Make your pitch with the benefit of the journalist in mind.
Comments
They are in the business of writing interesting stories. If you have an interesting story like "I totally kicked Googles ass in all benchmarks", they may write about you. Give people the interesting story that their viewers could like, and you may get covered.
Don't give them the facts and expect them to make an interesting story out of the facts, give them the interesting story straight up. People are lazy, nobody wants to convert a screencast into an interesting story.
Your tool 'beating' googles tool is mildly interesting, but it's still not very compelling. Your being a tiny startup is not too exciting either. Make your pitch with the benefit of the journalist in mind.